Friday, February 12, 2010

Adsense Tips – Maximize the usage of channel

For those who have known much about Google AdSense business, may be you are no stranger to the term of Channel at Google AdSense, however, not all of you who take part in this business, especially for newcomers, know what channel is. The main function of a channel is for tracking to an installed ad, the other function is for evaluation matter for us, and how effective is the ad we have installed on our site. Still confused? OK, I’ll make it more clear. Continue reading!

I give an illustration:

adsense

From the above illustration, there are two AdSense that I installed on one of Kang Rohman’s sites. If Kang Rohman installed the AdSense code without using channel, then each click to the AdSense will not be known how many clicks there are on each AdSense, how many clicks on the up-right ad and how many clicks on the down-left one. We will just know the total of the clicks for the both ads.

It will be different if we use the channel, for instance, the top-right ad will be named as header T4u and the under-left as sidebar T4u, so the total of clicks of each ad will displayed differently, and then we will be clear to know which ads with the most clicks. With this, Kang Rohman can evaluate that the ad with less clicks must be changed, I’d say, the link color is not appropriate or the place of the ad must be moved to another place.

The illustration above is for one blog, how about you have many blogs with ad on them, the usage of channel at each ad code is necessary to know how effective the ad is, below is the example of ad report using the channel:

channel

It is very clear, right. Which ad is effective and get the most clicks and which one is not effective.

If you have understood what the advantages of using the channel at every ad code, then the next step is how to make the channel itself. In order to make a channel, you will have several ways, but to shorten this article, I’ll discuss just one way.

The easy way is when we make the ad; you will be guided to make a channel straight, below is the steps:

  1. Please log in to google Adsense with your ID
  2. Click AdSense Setup tab

    setup

  3. Click Adsense for Content

    content

  4. Mark the radio button for Ad Unit or Link Unit (depends on ad you want to make), then click Continue >>
  5. Please choose the size, the link color, and corner style of AdSense, as you want. Then, click continue >>
  6. You will make a channel at this part. Click the words Add new channel, a pop up will appear, fill with the channel name, and then click OK. For example: up-header T4U

    alert

  7. After the process finished, click continue >>
  8. Give name to your AdSense. Example: up-header T4U. Then click Submit and Get Code button.
  9. Copy the code given, then install on your blog
  10. Done

In order to track the effectiveness of all ads, Kang Rohman suggests you making the channel at each ad you will install.

Have a good experiment. May you succeed on Google Adsense business!

No comments:

Post a Comment